1. A reputable online seller should have a history that is recorded with the Better Business Bureau. Check with the BBB prior to deciding to part with your hard earned money to find out if there have been any major or continual complaints lodged against them. You don't want to be spending your money using a company that fails to deliver.
2. Many online shopping sites offer discounts if you use a "discount code". These codes can be found online by entering the words "coupon code" along with the manufacturer or name of the website you will be buying from. They could offer a percentage off or free shipping by simply entering inside a simple code which can be easily found by investing a few minutes trying to find it.
3. Be mindful which sites you patronize. It is difficult to know which are on the up or higher and which are not, but there are a few clues. If the address does not seem sensible or the design seems off, go to a different site. Additionally, if a bunch of pop-up windows begin appearing, close them out and move on.
4. Before investing in a product online, find out more about shipping. If you do not find any information about shipping costs, contact the seller to find out if there are additional charges for shipping. If there are several shipping options, choose an affordable and reliable option to make sure you receive your product quickly.
5. When you are searching for a place to buy a product and none of the results appear to be from familiar retailers, you should be hesitant about entering your data. Look for security signs from Verisign or Cybertrust, so you know the retailer is not out to take your money.