1. If you're purchasing clothes or shoes online, be careful with the sizing. Some items typically run smaller or bigger than normal. Some shopping sites will advertise if an item runs true to size. If the site doesn't list anything about sizing, glance at the reviews. In most cases, if the item is running larger or smaller, the reviewers will let you know.
2. Pay close attention for potential sales online starting around Wednesday. Many brick and mortar stores do sales on the weekends, and to compete, many online stores have moved their sales days up by a couple of days. You can often find exceptional mid-week bargains with just a little online research.
3. Do more research on the online store you are looking at before ordering a product from them. If a store does not provide quality service or products, you will most likely find some negative reviews published on other sites. It is best to stay with online stores with an excellent reputation.
4. Before shopping from a store that is new to you, discover what the store's reputation is similar to. You can usually do an online search and learn what others think of the business. It is best to do this so you may not find out the hard way and lose your cash.
5. In case you have questions while shopping, choose a live chat function in the online store. Many big brands (and even some boutique stores) now have this functionality. It is possible to chat immediately with a customer service representative to repair any issues or answer any questions before buying. That can present you with a lot of peace of mind.