1. A reputable online seller must have a history that is recorded with the Better Business Bureau. Check with the BBB before you part with your hard earned money to determine if there have been any major or continual complaints lodged against them. You don't want to be spending your money using a company that fails to offer.
2. Discover more about the payment methods provided by the online store you are interested in. Most stores give you the option to pay with a charge card or with PayPal. A charge card is a safe option as long as the store includes a secure server. If you do not see any details about safety, it is recommended to go through another store.
3. Be wary of any emails you obtain, even if they appear to be coming from a retailer you trust. Never click on a web link that directs you to a web site other than the one you shopped on. Should you, you may become vulnerable to a gimmick. Rather than clicking on an email hyperlink, just go up to your browser and enter the web site you would like to go to. It is actually much safer that way.
4. Before shopping from a store that is new to you, discover what the store's reputation is like. You can usually do an internet search and learn what others think of the business. It is best to do this so you do not find out the hard way and lose your cash.
5. Pay close attention for potential sales online starting as soon as Wednesday. Many brick and mortar stores do sales on the weekends, and to compete, many online stores have moved their sales days up by a couple of days. You can often find exceptional mid-week bargains with just a little online research.