Many online marketers use internet marketing solo ads to generate customer traffic towards their sales webpages or to increase their customer lists. A solo ad is when your sales message is emailed by a solo ad vendor to an predetermined quantity of people who have an interest in your product or service.

The solo ad vendor will normally ensure that the link in your email that goes to your sales page will get a specific amount of unique clicks. But, even if you get the clicks, they are not guaranteed sales or opt-ins to your email list. You still need to convert those readers into customers.

10 Secrets That Internet Marketing Solo Ads More Effective:

1. Is it clear what makes your product or service different when a viewer clicks the link and is taken to your squeeze page or landing page? If you don't know your Unique Selling Proposition (USP, how do you expect your potential customer know?

2. Your sales copy needs to be friendly and written in a way that will appeal to your audience. You don't want to sound like a high-pressure sales person who is desperate to sell something.

3. If you have more than one item to sell, use a different internet marketing solo ad for each with different copy and squeeze page link. If you attempt to offer too much on one ad, it will confuse your audience and they will not commit to any of them.

4. The best internet marketing solo ads are easy to read with breaks in the copy. Leaving some white space helps the reader to more easily focus your message.

5. Within the copy on your solo ad and on your squeeze page, highlighted text will draw visual attention. But use it sparingly because excessive colours on a page can frustrate online readers.

6. The squeeze pages of internet marketing solo ads will sometimes show good reviews or recommendations for the product from happy buyers. These testimonials are a valuable messages that motivate prospects to become buyers.

7. You have highlighted your USP and now you can make the offer even more appealing with a package including several free items as part of a "Buy Now" deal. Limited time offers create a sense of urgency for the buyer to act.

8. The one thing that is often forgotten on internet marketing solo ads is to make it clear what you want your reader to do. If the purpose of your squeeze page is to get people to opt-in, then ask them to do that. If it is to make a sale, ask them to buy.

9. If your solo ad vendor is sending your ad to an unresponsive audience, you are wasting your money. Make sure that you buy from a reputable and verified email solo ad promotion service or individual.

10. Include a gracious and personal "Thank you" email with your order confirmation. It never hurts to show good manners and your appreciation to the customer for buying. After all, if they have bought from you once and liked it , they will statistically buy from you again.

Tips For Shopping Online

1. When shopping online, you have to be extra careful if you are using your cellphone to get online. Utilizing a public Wi-Fi can leave your personal at risk of hackers. Make an effort to only use your secured network when shopping online using a cellphone and never utilize a public Wi-Fi hot spot to shop.

2. Read customer testimonials before you buy anything. People are delighted to complain about bad service online, so try to find sites and testimonials which can be terrible so you know what you're getting into. You should take bad reviews having a grain of salt, but if you see many, you know there exists a problem.

3. Be careful in regard to the online stores that you consider buying from. If the online store is poorly designed, full of misspellings, and overall fishy, you should take your money elsewhere. These are signs that something might not be right about this store. It's safer to be safe than sorry.

4. Sign up for your chosen online stores' newsletters. Often times online stores will be sending out daily, weekly or monthly newsletters with special sales, discounts and deals. If you like to spend less, you could possibly score some great deals on items you were going to purchase anyway.

5. When shopping online, choose the best shipping policy. Often companies offer expedited shipping. However, often times getting the product one day earlier can cost you as much as twice the normal shipping price. Therefore, if you can wait on the product to arrive using normal shipping instead of expedited shipping, choose standard shipping to save money.

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